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Fast Food’s Soda Wars Latest Attempt to Gain Business

Fast Food’s Soda Wars Latest Attempt to Gain Business


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Recently, I was running some errands when I saw a sign at Carl’s Jr. advertising any size soft drink for $1.

And even though I wasn’t far from home and had cold soda waiting for me in my fridge, I went through the Carl’s Jr. drive-thru and purchased a large Diet Dr. Pepper (and a spicy chicken sandwich to boot!).

I am the latest “victim” of what I call the fast food soda wars. It started months ago, when McDonald’s began offering any size of its soft drinks for $1. Unlike other major fast-food restaurants, McDonald’s largest fountain drink only tops out at 32 ounces (compared to the 44 ounces at other quick-service chains). Still, it was an enticing promotional offer. Then Carl’s Jr. upped the ante by offering its own $1 soft drink promotion, which included its largest 44-ounce offering.

There’s a few things I find interesting about this promotional soda trend:

First, it does work. Let’s be honest: As regular fast-food customers, an offer like this jumps out because the cost of a large beverage at any fast-food establishment can run as high as $2.40 or $2.50. It’s hard to resist.

Second, there’s a catch that most of us don’t realize: The promotional price is only if you purchase the drink separately. It doesn’t apply if you’re ordering a combo meal. Speaking from personal experience, when I see the promotional poster but end up buying a combo meal instead, I don’t think about whether the promotional price of the soda was included. I guess I just assumed it was. The point being, the fact that combo meals are exempt is not a deterrent for me, nor many others just like me.

Third, fast-food chains aren’t the only ones using cheaper fountain drink prices to entice customers. 7-Eleven recently began offering its 32-ounce Big Gulp for 99 cents, and ampm has long been offering loyalty cards to its customers where after purchasing four beverages, the fifth one is free. And let’s face it: If you’re a regular at a Taco Bell or Wendy’s, odds are you also occasionally visit a convenience store for some quick, cheap food.

Don’t be surprised to see other restaurant chains and convenience stores join in this soda war. Its potential of enticing customers has not yet been fully tapped.

photo by:

"Fast Food’s Soda Wars Latest Attempt to Gain Business" originally published on The Menuism Dining Blog.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.


McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

Thanks for visiting Consumerist.com. As of October 2017, Consumerist is no longer producing new content, but feel free to browse through our archives. Here you can find 12 years worth of articles on everything from how to avoid dodgy scams to writing an effective complaint letter. Check out some of our greatest hits below, explore the categories listed on the left-hand side of the page, or head to CR.org for ratings, reviews, and consumer news.

McDonald’s Reportedly Adding Kale To The Menu After Bashing The Vegetable Earlier This Year

A McDonald’s ad earlier this year denounced kale, but new reports how the fast food giant may be adding the vegetable to its menu.

Business Insider reports that the Golden Arches’ plan to add the leafy green is part of its push to embrace consumers’ evolving tastes.

Analysts with Janney Capital Markets revealed the addition of kale to the menu in a recent report, saying the vegetable could be used in salads or smoothies.

The analysts, who cite unnamed sources, say including kale could be a step in the right direction when it comes to consumers’ not-so-affectionate feelings for the fast-food company.

A spokesperson for McDonald’s was coy when asked to confirm the leafy vegetable’s forth-coming menu status.

“As we continue to listen to our customers, we’re always looking at new and different ingredients that they may enjoy,” the spokeswoman told Business Insider.

Over the past several years kale has gained popularity among health-conscious consumers because of its nutritional value and plethora of uses, where as McDonald’s has suffered slumping sales and challenges attracting younger generations.

According to Business Insider, McDonald’s reported embrace of kale is a stark contrast to the company’s previous standpoint on the vegetable.

Earlier this year, the company released an ad called “The Unapologetic Big Mac,” that shared a decidedly anti-kale attitude. The spot included jabs at foodies who prefer healthier food options like greek yogurt and kale.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.